Dior at Harrods

Harrods has been taken over by Dior with the first backstage beauty concept of it’s kind to arrive in Europe.

Accompanying the ‘press your nose at the glass’-worthy window displays are a new backstage beauty counter, limited edition pieces, complete with a ‘backstage pass’ exhibition occupying the fourth floor and even a Dior themed cafe!

If a brand is shaped by experience then Dior are sure to recruit many life long beauty fans from the activity.